CARNIVAL Corporation has welcomed Katie Malone (pictured) to the local sales & marketing team as Marketing Director. She brings 20 years of international travel and tourism marketing experience to the role, and joins from hotel group Crystalbrook Collection. Her appointment comes after experienced global travel sector executive Kathryn Robertson joined...
CARNIVAL Corporation has welcomed Katie Malone (pictured) to the local sales & marketing team as Marketing Director.
She brings 20 years of international travel and tourism marketing experience to the role, and joins from hotel group Crystalbrook Collection.
Her appointment comes after experienced global travel sector executive Kathryn Robertson joined Carnival Corp mid-last year (CW 31 Aug 2022), taking on the newly created role of Chief Commercial Officer Australia.
“P&O is an iconic Australian brand celebrating 90 years of cruising in Australia this year, so it couldn’t be a more exciting time to join the business and a passionate marketing team,” Malone said.
“It’s not about reinventing the wheel, rather deeply understanding today’s customer needs and how we reposition our brand to appeal to a wider audience and entice more Aussies to consider cruising as a fun and affordable holiday choice.
The appointment comes as Carnival Corporation last month expanded its next-generation wi-fi connectivity with SpaceX’s Starlink, which will see the technology extend to each of the company’s nine cruise lines (CW 19 Jan).
