| 3m cruisers by 2030

CARNIVAL Australia boss Ann
Sherry has set the ambitious
target of reaching 3 million cruise
passengers onboard vessels from
the Australian market by 2030.
Addressing delegates at the
Helloworld owner managers
Summit in NZ, Sherry set the goal
high, saying it is achievable.
She flagged that within 15
years, the cruise segment in
Australia and NZ should be able
to attain 10% market penetration.
“Most Australians live by the
sea. We’ve created amazing
product across amazing brands,
& not just our brands but across
lots of other brands in the
market.
“We need to get more people
choosing cruise as a form of
holiday but it is absolutely
doable,” Sherry told agents.