CARNIVAL Cruise Line (CCL) has made a brand switch across its non-alcoholic drink line-up, replacing the Lyre brand with Ritual Zero Proof. The new brand is already being used in non-alcoholic cocktails included with the Cheers Zero Proof beverage package, according to Carnival brand ambassador John Heald. He said the...
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CARNIVAL Cruise Line (CCL) has made a brand switch across its non-alcoholic drink line-up, replacing the Lyre brand with Ritual Zero Proof.
The new brand is already being used in non-alcoholic cocktails included with the Cheers Zero Proof beverage package, according to Carnival brand ambassador John Heald.
He said the cruise line is also switching to Red Bull energy drinks and away from the Monster Energy brand.
CCL introduced the Cheers Zero Proof beverage package late last year for guests who want access to non-alcoholic drinks without purchasing an alcohol-inclusive plan.
The package includes non-alcoholic cocktails, specialty coffees, smoothies, milkshakes, energy drinks, and other alcohol-free beverages.
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