| Compass to show the way

CELESTYAL Cruises has boosted its travel advisor support over wave season with a new trade portal, Celestyal Compass.

The platform was launched globally last week to deliver on Celestyal’s commitment to continually invest in ways of working with the trade.

It will include the new Celestyal Campus, which will feature training modules, focusing on areas such as an overview of the cruise line, life on board its two-ship fleet, key itinerary information, shore excursions, and advice on how to grow sales.

The more modules advisors complete, the more stars they earn, resulting in exclusive benefits from Celestyal.

The portal will also be a single reference point for advisors to find all marketing assets and information on the latest offers and campaigns – sign up at CelestyalCompass.com.

“The launch of the Celestyal Compass is a milestone moment in both our digital and trade strategy,” Director E-Commerce Tim Locke declared.

“It includes everything that agent partners – who we are calling our Celestyal Navigators – need to learn about our ships and the onboard experience, itineraries and much more, all at their fingertips in an easy-to-use platform,” he added.

“By launching in time for wave, we’re giving agents the best possible chance of boosting their sales during this key time of year,” Locke said.

Celestyal has also introduced a new consumer-facing website, as part of its plans to boost its digital presence, which will offer more resources and improved user navigation function. MS