THIS week’s column comes at you from Cruise3Sixty in Vancouver. We have a group of close to forty participants attending an event designed to engage the cruise industry’s most important distribution channel – the retail travel agent. C360 is not your normal conference where you can sit back and listen...
THIS week’s column comes at you
from Cruise3Sixty in Vancouver. We have
a group of close to forty participants
attending an event designed to engage
the cruise industry’s most important
distribution channel – the retail travel
agent.
C360 is not your normal conference
where you can sit back and listen to key
note speakers tell you what you need to
do for a successful future. At C360, the
opportunity exists for individuals to create
their own experience based on where they
are at in their career today.
There are plenty of educational seminars
all aimed at helping agents sell more cruise
holidays. There are product workshops
delivered by USA based suppliers that will
give participants a different perspective on
a product that they may not have heard of
back home.
C360 offers a trade show where a myriad
of exhibitors, all with some direct or
indirect connection to cruising, will be
pushing their key messages to participants.
Networking opportunities are
everywhere and participants have a great
opportunity to get amongst the top
producing US based gents and understand
what they are doing to drive their cruise
business.
Then there are ship inspections, with
more than twenty member line vessels to
choose from, participants will certainly find
this week delivers no shortage of variety
and opportunity.
This is the first year we have been at C360
as a formal part of the CLIA global team
and our delegation includes the UK, Asia
and Australasia all joining the USA in what
promises to be a great week.