MANY of you will be aware that September 2nd to 9th has been declared “National Cruise Week”. Associations representing different industries all over the world each have a role in raising the awareness of their particular industry or cause. A great example of this is the work that is done...
MANY of you will be aware that
September 2nd to 9th has been declared
“National Cruise Week”.
Associations representing different
industries all over the world each have
a role in raising the awareness of their
particular industry or cause. A great
example of this is the work that is done by
the Cancer Council in aligning themselves
to different events.
For the Cruise Industry, we are proud to
have all our Member Cruise Lines pulling
together to raise the awareness of cruising
during this one special week.
For National Cruise Week to be a raging
success for the cruise industry, the critical
ingredient is going to be pro-active
participation at a retail level. This means
co-ordinating your own local promotions
and activities in conjunction with the wider
national promotion.
There are many clichés that capture the
spirit of such an event – probably the best
example I can think of is “the power of
one”! For us this means “one industry, one
voice” so let’s all get talking about cruise
and make National Cruise Week the biggest
week of the year.
If each of us can just talk to a handful of
prospective new cruise clients over this
week, just imagine how far our reach will
extend!
Participation in National Cruise Week
is open to all retail travel agents but you
must be a member of CLIA to access
any Member Cruise Line offers. We will
certainly welcome all enquiries we receive
online at www.cruising.org.au (click on
the membership icon) or give a call to
enquire about our special membership offer
available between now and 31 July.
