NORWEGIAN Cruise Line Holdings (NCLH) has launched a new Loyalty Status Honoring Program across all three of the company’s brands: Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises (RSSC).
The new program will begin with sailings departing from 15 Oct, allowing members of each brand’s separate loyalty programs – Latitudes Rewards (Norwegian), Oceania Club (Oceania), and the Seven Seas Society (RSSC) – to have their loyalty tier honoured at the closest corresponding level across all three brands.
Platinum Oceania Club members will be honoured as Platinum on Norwegian and RSSC.
NCLH said it will recognise guests on a “per-cruise basis”, with no further details on the program available.
Passengers can request to join the new scheme from today.
“We want our guests to feel rewarded whenever they choose to sail within our family of award-winning cruise brands,” NCLH President & Chief Executive Officer Harry Sommer said.
“With the new Loyalty Status Honoring Program, our guests can experience more of what makes each brand special, while still enjoying the loyalty recognition they’ve worked hard to achieve.”
NCLH is the latest cruise company to offer a combined rewards program, after Royal Caribbean Group last year began recognising status across its three brands (CW 31 May 2024). MS