| Steamboat changes its name

THE Great American Steamboat Company
has announced that from 01 Jul 2012 it will
rename itself the American Queen Steamboat
Company, in honor of its “wildly-popular”
vessel, the American Queen.
“I can think of no more fitting honor than to
rename our company in tribute to the boat
that has single-handedly re-launched authentic
steamboat river voyages in America,” said
company senior vp Sales, Marketing and
Product Development, Timothy Rubacky.