| Delaney to Virgin

CRUISE sales heavyweight John Delaney will lead a revitalised international sales force for Virgin Voyages into 2025 as part of a reshuffle at the cruise line.

A former sales executive for a number of leading cruise lines, Delaney has joined Virgin as its new Senior Commercial Advisor, and will spearhead the brand’s sales activities in all markets globally.

Virgin has also named Matt Lebbern as its new Director of Sales, Europe & New Markets, who has hit the ground running by helping the line establish sales efforts in 11 new European countries.

Delaney’s team also includes Kayleigh Hilton, who joined earlier this year as Business Development Executive.

“These exciting updates to our sales organisation are designed to strengthen our footprint, support our growth and continue our international expansion,” Chief Executive Nirmal Saverimuttu said.

The cruise line will also seek to unify trade sales worldwide under Luke Day, recently appointed as Senior Manager, Global Trade Engagement.

Delaney’s appointment follows the departure earlier this year of Shane Lewis-Riley (CW 18 Sep), who spearheaded Virgin’s launch in a number of global markets.