EXPLORA Journeys has partnered with social media management platform Rallio to enhance the success of its travel advisors with the launch of a range of new digital tools.
The partnership will offer advisors complimentary access to a robust suite of digital marketing tools, enhancing their ability to promote and sell Explora.
Travel advisors will have access to Rallio’s brand-approved content that can be scheduled and shared across their social media channels.
Rallio enables advance post planning, performance tracking, and ensures consistency in voice and visual identity.
Travel advisors in Australia, the United States, Canada, the United Kingdom, Ireland, and Germany will be the first to benefit from this exclusive offering, with additional markets to follow in the coming months.
The introduction of the partnership also builds upon Explora’s association with Approach Guides, which enables advisors to share co-branded landing pages, ensuring that all client enquiries and bookings are directed to their business.
Explora also recently introduced its Travel Advisor Centre, a fully integrated ecosystem housing advisor-centric resources, which offer education, support, and marketing excellence tailored for the luxury travel segment.
“Our travel partners are at the heart of our growth strategy,” Explora Journeys President Anna Nash explained.
“By investing in easy-to-use tools that reflect the same care and precision as our ocean journeys, we are enabling our partners to thrive in today’s luxury travel landscape and capitalise on the potential it presents,” she added.
“Together, we are shaping the future of luxury ocean travel – beautifully, seamlessly, and successfully,” Nash said. MS