LAST month Princess Cruises topped its biggest ever week for sales (in terms of the number of passenger days sold) in Australia by a whopping 25%. The stellar week occurred between 18 and 24 Jun, with the company attributing its success to a flurry of World Cruise and New Zealand...
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LAST month Princess Cruises topped its
biggest ever week for sales (in terms of the
number of passenger days sold) in Australia by
a whopping 25%.
The stellar week occurred between 18 and
24 Jun, with the company attributing its
success to a flurry of World Cruise and New
Zealand bookings stimulated by the launch of
new New Zealand fares, including 13-night
Sydney sailings from $1,099, as well as a
seven-day sale which ran until 26 Jun offering
up to $100 in onboard credit and discounted
fares.
Speaking in the wake of the result, Princess
Cruises commercial director Stan Birge said he
does not expect the growth to stop.
“We’re expecting the strong sales
momentum to continue with our latest
promotion offering one month free on World
Cruises when the full trip is booked,” he said.
For details on the promotion visit
www.princess.com.
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