| Scenic shifts to Florida

SCENIC Group has announced the relocation of its American base from Boston to South Florida, which is dubbed the “cruise capital of the US”.

The new office becomes active from May, and is located at Presidential Circle in the city of Hollywood, located between Fort Lauderdale and Miami.

Anna Wolfsteiner, the company’s Chief Sales & Marketing Officer, said the site followed an “exhaustive search for the best new location for our USA headquarters”.

“We have been experiencing strong year-over-year growth for a number of years now, and felt it was important that we locate in an area where we can grow our support staff as well as our business,” she said.

Scenic recently released its 2022 and 2023 itineraries for both Scenic Eclipse and Emerald Azzurra vessels, and is also ramping up its American sales team.

Recent additions include Donna Kurtz, who is Director of a newly established Charter & Incentive Sales division across both the Scenic and Emerald brands.

She joins the Group after an extensive career with Windstar Cruises, and more recently, with Paul Gauguin Cruises.

Nanc Iovino, also ex Paul Gauguin, has joined Scenic as Regional Sales Director for Southern California & the Pacific Northwest, while the Group is recruiting for a similar role for the East Coast.

“We are on full throttle right now as we gear up to be a powerhouse team supporting and developing new business with our valued trade partners,” said Ann Chamberlin, Vice President of Sales.