| Strong demand for cruise

THE cruise sector is seeing strong demand, with global passenger volumes, as well as investments in future fuels, reaching record highs, according to Cruise Lines International Association’s (CLIA) State of the Industry report.

Almost 40 million people cruised last year, of which 90% intend to do so again – the highest level ever recorded by CLIA.

About one-third of cruisers are under the age of 40, and approximately one-third of cruise trips are multigenerational, underscoring the appeal of cruise vacations for families and groups.

Cruise tourism generated $198 billion in global economic impact in 2024, most of which came from shoreside spending, reflecting cruise lines’ increasing investment in ports, destinations, communities, and more.

“Cruising is sailing toward the future with exceptional momentum and strength,” president & chief executive officer Bud Darr said.

“Record demand, growing interest from new cruisers and sustained confidence in the cruise experience are being matched by innovation, technological advancements, and destination partnerships,” he added.

“At the same time, we’re seeing a meaningful shift in recognition that cruise is a leader in sustainable operations.”

Darr also detailed what will continue to drive the sector’s growth in the future.

“Ongoing progress and sustained economic impact from the cruise industry requires collaboration across sectors, continued infrastructure investment, advancement of alternative fuels and pragmatic regulation,” Darr said.

“The cruise industry is charting a course toward a future defined by opportunity, impact, and responsible growth.” MS